March 5, 2018
7 ways to create content that your audience craves
Create content that is meaningful and engaging You’re not alone in the...
March 2, 2018
Branding is fundamental to digital marketing, and here are 7 rules to live by
In this day and age of digital, we should not forget the basic rules of branding...
November 7, 2017
How to be the (best) face for your brand
It is important for brands to be represented by the right face In an ideal...
October 12, 2017
e27 discussions, How can I make my brand cool?
Are there any tactical steps to move into the cool crowd? Not every brand...
October 9, 2017
In a crowded ecosystem, building a brand that stands out requires a more human approach
Building, maintaining, and growing your brand is tricky. Here are tips from...
August 23, 2017
Who is afraid of $5 branding? What is the future of the creative industry in the age of automation?
It’s not hard to see the appeal: automated branding takes minutes rather...
July 28, 2017
Rebuilding your reputation when you’ve been attacked online
If you have an angry customer continuing to leave negative reviews, try to make...
July 27, 2017
How to continue to build your brand long after your first pitch
Founders have a responsibility to consistently live and develop their brand...
July 11, 2017
How do you build brand loyalty among your customers? Here are some branding tips to ensure the best impact
Brand is defined as the emotional response to a product or service, something in...
May 17, 2017
Choose the right images; A strong visual is the cornerstone of a good brand, says Raydar CEO Keith Teo
In marketing, you should react short term, think long term, and marry them...