Startup ads are taking over the subway
If you’re a New Yorker, one of the easiest ways to keep up-to-date on the...
How to negotiate term sheets with strategic investors
Three years ago, I met with a founder who had raised a massive seed round at a...
Brand is more than meets the eye
This guest post is a part of our latest initiative to demystify design and find...
Mattress startup Casper valued at $1.1B with new funding
The direct-to-consumer mattress business has raised $100 million from Target,...
For $5,800 per year, Chief helps women reach the C-suite
A new network for powerful women launches today with $3 million in venture...
Hear how to build a brand from Tina Sharkey, Emily Heyward and Philip Krim at Disrupt
For startups, especially e-commerce companies, branding is everything. A slogan,...
Casper opens a storefront for $25 naps
Casper is opening a storefront designed specifically for sleepy New Yorkers in...
Casper launches a $35 nap pillow for sleeping on-the-go
Casper is launching a new product today — the Casper Nap Pillow, a small...
American Airlines teams up with Casper to offer new in-flight sleep products
American Airlines and Casper are announcing a new partnership that could...
Casper announces a new high-end mattress called the Wave
Casper is unveiling a new mattress that co-founder and Chief Product...