Simon Data hauls in $30M Series C to continue building customer data platform

As businesses use an increasing variety of marketing software solutions, the...


Beynd gets $2M seed to improve customer experience with better onboarding

Customer experience is a term that gets bandied about quite a bit these days. If...


How to work with the right technology to tackle organisation problems for your business

Tools and platforms that can help you build your brand, run campaigns, analyse...


Rewards: Strategies for improving existing brand communities

How rewards can help enhance your brand awareness According to a research study,...


Customer experience: The opportunity that growing businesses are failing to see

Delivering a great customer experience is crucial for the success of your brand...


How do you optimise the customer experience during a festive rush?

With the growth of e-commerce, customers are becoming used to higher standards...


Is your event strategy paying off? How to calculate your event ROI

Events have increasingly become an important channel in the marketing mix,...


Design thinking: A superpower for the challenges of modern businesses

When the winds of change blow, some people build walls and others build...


When to ditch that nightmare customer (before they kill your startup)

Three million dollars. That’s the largest amount of money I’ve ever...


Making it rain with data analytics

Why let your data go unused when you can turn it into your cash cow? It is not...