A comprehensive guide to handling product returns carefully without upsetting customers

Most customers value the free return offer and only use policies when the...


‘The Operators’: Experts from Airbnb and Carta on building and managing your company’s customer support

Airbnb's Global Product Director of Customer and Community Support, and Carta's...


E-commerce: 4 key elements of a professional product page that sells

These four tips can help boost sales for your e-commerce business As a tyro...


‘The Operators’: Slack PM Lorilyn McCue and Google Senior PM Jamal Eason on becoming a product manager and PM best practices

Tim Hsia & Neil Devani Contributor Share on Twitter Tim Hsia is the CEO of...


Key lessons from Funding Societies’s hyper-growth journey

Here is how the company scaled its culture and product and engineering teams...


How Go-Jek evolved from a startup to a tech unicorn in less than 10 years

As the company achieved hyper-scale, it had to make critical changes to its...


Nine lessons on how Niantic reached a $4B valuation

We’ve captured much of Niantic’s ongoing story in the first three...


Why a compelling story beats having a good product

Your job as a business is to be the Obi-Wan to their Luke Skywalker In 2009, two...


Social media isn’t child’s play, it’s a vital marketing tool

You snooze you lose Social media has evolved from being a trending platform to a...


How do I create a memorable promotional brand or product video?

It’s all about storytelling and creating a gripping narrative...