After understanding how the search engine system worked in Russia, Cốc Cốc CEO Victor Lavrenko saw a major opportunity in Vietnam

 

Globally, Google is king. Locally, not so much. In many countries, the search engine giant is the second or third most popular tool for locals. In Vietnam, Cốc Cốc has emerged as the local competitor to Google. It has adjusted its service to the Vietnamese language and offers search results that are more intriguing to the local consumer.

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In this episode of The Growth Game, Cốc Cốc CEO Victor Lavrenko explains why he chose Vietnam and how he plans to dominate the market.

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