Google Analytics reports approximately 18.4 million pageviews and 3.6 million Unique Visitors for the websites for the month of June 2016
REV Asia and its group of companies (“REV Asia Group” or “Group”), one of Malaysia’s leading digital media groups, has recently announced its 70 per cent-owned subsidiary, namely Rev Digital Sdn Bhd has entered into a Business Assets Sale and Purchase Agreement (“SPA”) with Netnion Technology Sdn Bhd for the proposed acquisition of popular Chinese social news and content websites, Viralcham and Rojaklah.
Both the websites are one of Malaysia’s news and information resources for trending and social news in the lifestyle industry and entertainment related content, focussing particularly on social news in Malaysia, Hong Kong, China and Hollywood.
The proposed acquisitions will allow REV to capture the burgeoning global online Chinese audience segment.
Viralcham and Rojaklah’s team will continue to manage the websites and content, further strengthened through REV Asia Group’s current operational structure.
“Both websites have an SME content offering within the Klang Valley; and with the injection of REV Asia Group’s operational structure, these offerings will be expanded to key market centres in Malaysia. We will also be developing a full suite of sponsored content offerings to MNC brands which the sales team of Netnion Technology Sdn Bhd previously did not have access to,” said Voon Tze Khay, General Manager of REV Asia, in a press statement.
“With REV Asia Group ’s existing extensive social media distribution platform in 8Share, the introduction of sponsored content will put us in the driving seat to capture and enlarge a significant piece of Malaysia’s rapidly growing content marketing spend,” he added.
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Founded in 2013 and headquartered in Kuala Lumpur, REV Asia Holdings Group is one of Malaysia’s leading digital media groups. It owns and operates top authority brands with an extensive distribution platform that has a total reach of approximately 4.3 million people each month.
Among REV Asia Holdings Group brands are SAYS.com, Malaysia’s fastest growing social news website, 8Share, which is ASEAN’s leading social distribution platform with over 1 million members across Malaysia, Indonesia and The Philippines, OHBULAN!, Malaysia’s No.1 Socialtainment website and authority brand, JUICE, the leading nightlife and street culture brand in Malaysia.
REV Asia Holdings Group also has a region-wide content and advertising partnership with Business Insider Inc. for Business Insider websites in Malaysia, Singapore and Indonesia.
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