In Southeast Asia, millions of people can suddenly afford what were once luxuries, but they also have certain expectations, making it both a huge challenge and opportunity

Singapore-based Tripzilla has carved out a place as one of Southeast Asia’s leading travel startups. The company uses content as a driving force to connect travelers with deals. For example, this article is about top places to visit in San Francisco, but it also contains links to flights.

Also Read: How a Chinese hotel chain provided the business model for Nida Rooms CEO Kaneswaran Avili

In the latest episode of The Growth Game, Tripzilla Founder and CEO explains why Southeast Asia is perfect for starting a company, the importance of a mobile-first strategy and how to sell to a growing middle-class.

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